Growth Marketing Lead
Client-facing growth marketing leader at a fast-growing creative intelligence company that helps consumer brands scale paid advertising. Owns a portfolio of high-growth client accounts across Meta, TikTok, and Google, directs a pod of creatives and media buyers, and translates creative performance data into scaled spend.
The company is the creative intelligence company. It helps category-disrupter brands scale paid advertising by turning creative into a measurable, repeatable growth system. Every ad run teaches the platform something about why creative succeeds or fails, and that intelligence feeds directly into what gets made and bought next. The result is a compounding advantage that traditional agencies cannot replicate. As a Growth Marketing Lead, you will own client relationships, media strategy, and creative performance across a portfolio of high-growth accounts. You will direct forward-deployed creatives and media buyers to drive efficient spend, scale accounts, and connect media strategy to creative intelligence. This role is primarily client-facing and strategic, but you should be equally comfortable getting into the weeds. You will use platform expertise, analytical judgment, and a deep understanding of creative performance to help clients grow faster and more efficiently.
Scope of the role
You will own 6 to 8 client accounts and oversee annual media budgets ranging from $5 million to $50 million, primarily across Meta, TikTok, and Google. You will lead a pod of 2 to 3 creatives, with media buyers assigned as dedicated resources to your accounts.
What you will own
Client leadership
Own the relationship end to end, including regular meetings, quarterly business reviews, and executive communication.
Account growth
Identify opportunities to expand scope and spend within your book. Growing account penetration is a core expectation of the role, not a stretch goal.
Growth strategy
Develop cohesive growth strategies with creative at the center of the paid advertising program.
Creative intelligence
Translate creative performance data into actionable strategy for clients, creative teams, and media buyers.
Media efficiency
Proactively identify optimizations that improve efficiency and scalability, including work outside the dashboard such as funnel strategy, signal quality, offer testing, and measurement.
Pod leadership
Partner with forward-deployed creatives and media buyers to turn insight into high-performing content and scaled spend.
What we are looking for
- 4 to 8 years of paid media experience. Agency or consumer app backgrounds are strongly preferred.
- Strong hands-on experience with Meta. It accounts for half or more of clients' spend, so it is the platform you will spend the most time in.
- Demonstrated ownership of accounts with seven-figure annual media budgets.
- Strong presentation skills, including the ability to build a compelling deck and command a client meeting.
- Strong analytical instincts and comfort connecting performance data to strategic recommendations.
- Genuine commercial hunger. You see spend growth and new opportunity as your responsibility.
- A big-picture thinker who can still drop into the detail when an account needs it.
Also valuable
- Experience with TikTok and Google in addition to Meta.
- Deep understanding of mobile advertising, including SKAN, AEM, MMPs, and related measurement systems.
- Background at a performance creative agency, or a track record of running paid media for clients independently.
Compensation
Competitive base + performance bonus tied to client ad spend (structured to effectively double base). Company-paid health, dental, and vision insurance. Monthly commuter benefit. Annual team offsites.